Spend more time focused on research

plan comparison



Per Month Billed Annually
Researcher Seats
$49/mo per additional seat


  • Moderated and Unmoderated testing
  • Desktop and mobile testing
  • iOS and Android native app testing
  • 36 Studies per year
  • Unlimited recordings
  • Free to test on your own users
  • Tester recruitment
  • All core features



Per Month Billed Annually
Researcher Seats
$129/mo per additional seat

Everything in EXPERIENCE plus:



Per Month Billed Annually
Researcher Seats
$199/mo per additional seat

Everything in AUDIENCE plus:

  • Insights reporting
  • Free read-only access to Insights reports for stakeholders
  • Highlight reels
  • Slack integration
  • Transcription service
  • 2 Collaborator seats
    • Collaborators have read-only access to everything, can join live moderated sessions and take notes.
    • $8/month per additional Collaborator seat


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Everything in COLLABORATE plus:

  • Unlimited Collaborator seats
  • Single sign on
  • Enterprise security clearance

Validately Recruiting Services

We manage all the logistics for you: sourcing, scheduling, technology set up, day-of confirmations, backfill of extra testers, and incentive payment.

Unmoderated participant recruiting

All plans



Based on a 15-minute research session. Include up to two screener questions to qualify test participants.
All prices include the incentive.

Moderated participant recruiting

Trial & Experience plans



All other plans



Based on a 30-minute remote moderated study. All prices include the incentive.
60-minute and 90-minute moderated study session lengths also available upon request.

* Subject to certain limitations. Learn more

Praise for Validately

Becky Buck

Becky Buck

UX Manager
@ Amazon

“Validately enabled the workflows we needed most and makes it super easy to share insights with product managers and scrum teams who can't sit in on every session.”

Jeff Gothelf


@ LeanUX

“Validately ensures companies get quick access to the real-world market insight they need to make the best decisions.”

Sarah O'Donnell

Sarah O'Donnell

UX Analyst / Researcher
@ GitLab

“Really impressed with the product. I've previously used WhatUsersDo and UserTesting and think Validately is far superior!”

Josh Tolman

Josh Tolman

Senior Product Manager
@ HireVue

“Validately is the linchpin tool that brought user-focused design to our process. We took user testing from 'if we have time' to 'every week' because of it.”

Denise Melick

Denise Melick

Business Analyst
@ Chubb

“A findings report is a key deliverable, so having the tool assist with creating that report is critical. Now that I’ve used the Insights Report, I can’t imagine not having it.”

Core features included on all plans

Test on your own users for free

Use your own participants for your study at no extra cost.

Screen and front-facing camera* recording

See and hear all interactions on the participant’s screen and their front-facing camera*.

Works on all devices

Test anything from prototypes (InVision, Axure, etc.) to live websites and apps on desktop, tablet and mobile.

Native app testing on Android and iOS devices

Run moderated studies on native Android and iOS apps. No need to add code or install an SDK!

Take timestamped notes

Take notes live during your study and they’ll be linked to the moment you took them when you review them later.

Easily create video clips

Share key takeaways from your sessions with easy to create video clips.

Share videos with a link

Share full session recordings or video clips with teammates and stakeholders with just a link. No Validately account required to view videos.

Set flag reminders

Notice something interesting during a session? Set a flag reminder to view later and it will be visible in your recording.

Unmoderated testing analytics

View a graphical summary of your responses and task reports.

Download results to CSV

Download full results from your study for more robust analysis.

* Front-facing camera recording on moderated studies only.


Growth Licenses

Available for all plans. Includes:
1 Researcher license and 36 studies per year.

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Available for Collaborate plan only.
Collaborators have the ability to take notes live during moderated sessions.

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Moderator Services

Available on all plans.
Our moderators will conduct your research based on your test plan and prepare a post-study report.

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frequently asked questions

Can I upgrade my plan during my contract?

Yes. You can upgrade your plan at any time by starting a new annual contract pro rating the remainder of your current contract. Please contact us for information on upgrade.

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Do I need to pay for a year up front?

Yes. Validately contracts are billed annually. We offer a free trial if you’d like to try our software before purchasing an annual license.

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How do I purchase additional Researcher accounts or Studies?

You can add any of these to your plan by purchasing a Growth License. Growth Licenses include 1 new Researcher account and 36 new studies.

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What is a Validately Insights Report?

Validately Insights Reports largely automate the process of preparing post-study reports. Use tags during live sessions or while analyzing recordings to easily synthesize your results across all research sessions.

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How does the free trial work?

Validately’s free trial includes 5 moderated and 5 unmoderated responses. The free trial does not include recruiting. Please contact us if you’re interested in custom moderated recruiting during your free trial. You can sign up for a free trial at validately.com/register.

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You can recruit test participants for your unmoderated research studies using Validately’s panel. Use basic demographics and up to 2 screener questions to source your testers. The cost is $15 for 15 minute response. Responses typically start coming in within a few hours.

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Validately will use your exact test participant criteria and unlimited screener questions to recruit for your moderated research studies. Use Validately to manage all logistics for recruiting, including sourcing, screening, scheduling, backfill, tech checks, and incentive payments to your testers.

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Validately will manage the logistics of recruiting from your customer list. We’ll provide you with an email template with links to Validately’s scheduling tool. You send the email to your customer list. From there, we’ll manage all logistics of scheduling your test participants.

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